Web Design: Melbourne Small Business Showcase
Web design for Melbourne small business
Websites are often quite different depending on the industry that you’re in. As I’m based in Melbourne, I’ve chosen these four small business website designs, each in different key industries. They illustrate the features specific to each industry.
The web design examples below have been designed by So Right Creative. You can view more web designs in the Portfolio.
Web designs for inspiration
It can be so helpful to see examples of what you’re about to create. That way, you can be inspired, get ideas and find your flow. Not to copy (because that’s plagiarism) but in order to spark your creative mind.
It’s true for anything creative that we do. Whether it be photography, writing or doing the latest craft project, we almost unknowingly look for examples to help get the creative juices flowing.
The same is true for websites. There’s nothing like looking at websites in the wild to inspire you and your website designer.
Top Five Movement
Leadership Coach website
https://topfivemovement.com/
ABOUT THE BUSINESS
Top Five Movement specialises in mindset, resilience and leadership training in Melbourne.
WEBSITE DETAILS
The website has been built on WordPress to ensure its features are flexible well into the future. It has a strong focus on SEO and provides all the information about their services to ensure their target audience has a good understanding of what they offer. It also showcases their podcast, Leading Generous Teams.
WEB DESIGN NOTES
The bold branding is professional and engaging, with a few key colours in play. Important text is highlighted to capture the audience’s attention and the line graphics add interest and uniqueness. The page layouts are clean and easy to follow. There’s an excellent balance between text, photos and white space.
WEBSITE FEATURES
Sinclair + May
Law Firm website
https://sinclairmay.com.au/
ABOUT THE BUSINESS
Sinclair + May provides quality legal services to their small business clients and do it in a modern, flexible and approachable way.
WEBSITE DETAILS
The website has been built on WordPress and does well to clearly explain their services and their point of difference: that they’re approachable and offer free 15-minute chats.
WEB DESIGN NOTES
It was important to showcase the numerous positive reviews the law firm had received, so they now take pride of place on each page, as well as showing the different clients they work with. This helps to build trust and show their expertise.
WEBSITE FEATURES
Inner Melbourne Clinical Psychology
Allied Health website
https://innermelbpsychology.com.au/
ABOUT THE BUSINESS
Inner Melbourne Clinical Psychology operates three clinic spaces in Inner Melbourne and the experienced psychologists help with a range of mental health conditions. The clinics are well known for their beautifully designed rooms that feel warm and welcoming.
WEBSITE DETAILS
The website has been built on WordPress and does well to explain the different health conditions that the clinic works with. There’s a good balance between demonstrating their expertise and reassuring clients that they’re a trustworthy practice.
WEB DESIGN NOTES
The website is professional yet warm and reflects their brand beautifully. It makes it easier for new clients to take that first (often brave) step toward support.
WEBSITE FEATURES
morgan&co
Lived Experience Consultant website
https://morganandco.au/
ABOUT THE BUSINESS
morgan&co helps organisations understand the value and purpose of lived experience and expertise and how to work with it in intentional and considered ways.
WEBSITE DETAILS
We worked closely with morgan&co’s graphic designer to design and build a WordPress website that clearly explains the different ways you can work with Morgan.
WEB DESIGN NOTES
The brand has a purposeful colour palette to engage with the target audience. The line graphics are used as the main images throughout to create interest and uniqueness of the brand.
WEBSITE FEATURES
No matter the industry, your Melbourne-based small business needs a website design that speaks to your target market. It needs to convey your experience, level of care and your unique way of offering your services. When it does this well, your target market can trust that you’re the right fit and will feel confident to make the next step of getting in touch. And that’s the ultimate goal.
The key to a professional and engaging website is working with an experienced web designer who takes the time to understand your business. View our web design services to find out more>
About the Author: Ange Hammond
